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Suitable for:
Company
Service description
Geographic information systems (GIS) offer companies new opportunities in optimizing business processes. We help businesses manage spatial data more efficiently, analyse market potential, optimise logistics and plan business strategies based on accurate geographic information.
Key features
- Optimisation of sales representation - Analysis of the distribution network, coverage of outlets and target groups, identification of new opportunities.
- Logistics planning - designing routes for efficient delivery and minimising costs.
- Customer behaviour analysis - geographic segmentation of customers based on demographic and economic data.
- Assessment of market potential - Identifying the most suitable locations for expansion based on accessibility and infrastructure.
- Integration of GIS into corporate systems - connection to CRM, ERP or warehouse management.
- Visual presentation and reporting - creation of interactive maps for presentations and corporate decision making.
Examples of real use
- Retail and business networks - analysis of sales outlet coverage, identification of optimal locations for new branches.
- Logistics and transport companies - optimization of routes for goods distribution and efficient fleet management.
- Banking and insurance - Risk assessment based on geographical data (e.g. flood zones, crime).
- Real estate companies - real estate market analysis and search for lucrative investment opportunities.
- Marketing agencies - targeted campaigns based on geographic and demographic data.
Target groups
- Retail chains and franchises
- Logistics and transport companies
- Banks, insurance and investment companies
- Marketing agencies and consulting firms
- Real estate agencies and development companies